Forma Made is a Hawaii based creative studio specializing in strategic brand design and development.

Hi we’re Sam + Bekah.

With nearly a decade of experience in the creative industry and degrees in design + entrepreneurship, Bekah leads FORMA MADE with a passion for crafting thoughtful brand identities and intentional visuals. Her innovative mind, eye for simplicity, and commitment to quality bring a refined yet approachable feel to every project.

Sam, our project manager and resident “let’s get this done” guy, keeps projects running smoothly and communication clear. A full-time software developer by day, he bridges the gap between creative vision and technical details, making him an invaluable part of the team.

When not working, you’ll find them surfing, at the beach with friends, or enjoying coffee and good conversation. Together, they bring creativity, strategy, and a down-to-earth approach to every client.

Want to know more about the heart behind the brand? Read more here!

LET'S WORK TOGETHER

MEET THE TEAM

With nearly a decade in the creative industry and a degree in design + entrepreneurship, Bekah has partnered with numerous emerging brands to aid in developing solid brand directions, meaningful visuals, and marketing strategies.
When she’s not in the studio, you can probably find her surfing, cruising the beach with friends, or curled up with matcha and a good book.
In an ever quickening connected society, she offers a respite from the clutter with an innovative mind, eye for simplicity, trained craft, and diligent work ethic.
Bekah is a member of AIGA Honolulu and LEI Kaua’i.

With a natural eye for design and a deep appreciation for intentional aesthetics, Julianna brings fresh creativity and warmth to the FORMA MADE team. As a designer, she supports brand and web projects with thoughtful research, an intuitive sense of style, and a passion for visual storytelling.
When creating something beautiful, you can likely find her outside soaking up the sunshine, browsing her local farmers market, or sipping on an iced matcha.
Rooted in curiosity and care, Julianna brings joy and originality to each project she touches — making her an invaluable part of the creative process.

Sam recently joined the FORMA MADE team as our project manager and designated “let’s get this done” hype guy. During the day, he works as a full-time software developer, but after work, he ensures that our projects run seamlessly while maintaining clear communication with clients. His ability to bridge technical details and client needs makes him a valuable asset to the team.
When he’s not in the office, Sam spends most of his time in the water, hunting the perfect wave.
We’re stoked to have him and are excited to see how his skills benefit both our work and our clients!

FAQs

We wrote a whole blog post about it! You can read it here!
Great question! You can read all about them on our services page.
Bekah and Sam live on the island of Kaua’i in Hawai’i and Julianna lives in Idaho! We’re a powerhouse of a team and experts in working remotely.
We have been partnering with small businesses across various industries, for the past 5+ years. But we’re hoping to niche down into the wellness industry as it’s a personal passion of ours! We are still open to other projects, but this is the direction in which we are moving.
At Forma Made, we believe that the best way to serve our clients is by becoming the leading experts in our niche. After years of working with brands across various industries, we realized that our deepest passion, our most aligned work, lives in the wellness space.
Beyond our personal lives, this passion naturally extends into our work. Branding is more than just aesthetics (although I think we have that nailed), it’s about understanding the heart of a business and speaking directly to the people it serves. Because we live and breathe wellness ourselves, we instinctively understand what makes a wellness brand compelling, trustworthy, and desirable. We aren’t just designing for this industry, we are the buyers of this industry. We are the ones investing in yoga memberships, seeking out the highest quality ceremonial-grade matcha, working with nutrition coaches, and prioritizing whole-food supplements. Want to learn more? Read this blog post that we wrote about it!
We’d love to chat about our Design Packages on a call with you! You can book one on our calendar here.
Or, if you’d prefer, you can send us an inquiry here!
We do not. And here’s why: our process involves much more than designing a single logo. Crafting a logo requires extensive research, strategy, and intentional design, which is why we only offer our comprehensive brand design package. This ensures your logo is part of a cohesive, impactful identity, with the option to add additional items à la carte for a complete brand experience.
Right now we are focusing solely on brand identity and website design. We have a select group of a la carte offerings for our brand or web clients, but they are not available outside of our design packages.
• Brand Design: Approx. 6-8 weeks.
• Website Design: Approx. 8 Weeks.
• Design Synthesis: Approx. three months.
This being said, each project is different, with different needs, visions, and schedules. We usually have an idea of how long a project might take, but a lot of times it depends on the client. Are they happy with the first draft or will it need more revisions? Do they have a solid vision in mind or do they need help coming up with a strategy? We have a lot of experience in the creative/design field and work very efficiently, but sometimes a project needs more time to reach its full potential. That’s why it’s hard to us to give a definitive answer to this question! But we promise, no matter the length, it will be worth it in the end!! And we respectfully ask you to approach your project with this in mind :)
With nearly a decade of experience behind us, we’ve fine tuned our skills to offer a truly exceptional service. We take the time to understand your brand inside and out, working closely with you to bring your vision to life. With open communication and collaboration, we ensure that every project is as unique as you are. Our goal? To make sure you're not just satisfied, but thrilled with the end result!
Yes! Here’s the deal: We are so confident that we can design a brand for you that will outshine all of your competitors that if we can’t, you get your money back. We pour hours, days, weeks, of time learning your niche, researching your target market and competitors, and crafting a stunning and impactful brand that we KNOW you will love it and it will elevate your business to the next level. Actually scratch that, the top level.
Included in every Design Package, we give you a custom Launch Success Roadmap to help you implement your brand with clarity and confidence. You’ll walk away with more than just a visual identity — you’ll gain alignment, direction, and deeper connection with your audience. And if you don’t see at least a 25% increase in conversions within 90 days of launch, you won’t pay a dime.
Sound good? Let’s chat!

Have more questions? Let’s chat! Book a discovery call with us!

PIETER VISMANS | KAUA’I BEE WORKS

“Forma Made was the branding force behind the launch of our passion project turned business. They was instrumental in making Kaua'i Bee Works honey the elegant product it is today. Their great eye for design, passion for stunning products, and loving attitudes led to a beautiful design that we are proud to showcase and that stands out on store shelves. We consider their work an integral part of what has made our brand a success.”